017: Why most startups don't invest enough in their best people and customers

January 04, 2020 00:09:43
017: Why most startups don't invest enough in their best people and customers
Inner Work with Steli Efti
017: Why most startups don't invest enough in their best people and customers

Jan 04 2020 | 00:09:43

/

Show Notes

I call it the squeaky wheel fallacy: When you run a startup, there will always be vociferous customers and team members. They'll be very vocal about all the challenges, problems, and struggles they encounter with you.

And because they ask for your attention, they get it.

On the other hand, there are those that are just silently performing:

Team members that deliver results without making big waves about it. Customers that keep paying you for years and years, without ever making much of a fuzz and requiring many support or Customer Success resources.

And because they are not asking for your attention, in most typical startups, they don't get it. Even though they deserve it.

In this episode, I share how to not become a victim of the squeaky wheel fallacy, and how to allocate your time, attention and resources in a smarter way.

Other Episodes

Episode

March 05, 2022 00:22:22
Episode Cover

132: The Tyranny of Practicality

“Shut the fuck up and do it anyways” used to be my mantra. I lived my life in such a disciplined, pragmatic way, which...

Listen

Episode 0

August 06, 2021 00:50:39
Episode Cover

091: Lying Is a Delightful Thing, for It Leads to Truth

"Lying is a delightful thing, for it leads to truth" wrote Dostoyevsky in Crime and Punishment. We discuss how you arrive at the truth...

Listen

Episode

August 09, 2022 01:00:20
Episode Cover

162: I Lost My Teeth (And Maybe a Bit of My Mind) In a Weird Dream

I’ve been having so many intense, vivid dreams lately - so intense that I feel tired and unsettled even after waking up. I knew...

Listen