017: Why most startups don't invest enough in their best people and customers

January 04, 2020 00:09:43
017: Why most startups don't invest enough in their best people and customers
Inner Work with Steli Efti
017: Why most startups don't invest enough in their best people and customers

Jan 04 2020 | 00:09:43

/

Show Notes

I call it the squeaky wheel fallacy: When you run a startup, there will always be vociferous customers and team members. They'll be very vocal about all the challenges, problems, and struggles they encounter with you.

And because they ask for your attention, they get it.

On the other hand, there are those that are just silently performing:

Team members that deliver results without making big waves about it. Customers that keep paying you for years and years, without ever making much of a fuzz and requiring many support or Customer Success resources.

And because they are not asking for your attention, in most typical startups, they don't get it. Even though they deserve it.

In this episode, I share how to not become a victim of the squeaky wheel fallacy, and how to allocate your time, attention and resources in a smarter way.

Other Episodes

Episode 0

May 29, 2021 00:37:42
Episode Cover

077: My Full Body Meditation

About a year ago I had my first therapeutic MDMA session, and one of the biggest gifts that stayed with me is a type...

Listen

Episode

May 12, 2022 00:39:56
Episode Cover

147: This Has Been Tried. This Is Certain (Love Conquers All Doubt)

I've experienced love in so many new ways over the past year, have deepened and widened my relationship with and understanding of love so...

Listen

Episode 0

June 29, 2021 00:22:30
Episode Cover

083: The Beautiful Wisdom of Anna Karenina's Derailing Marriage

I've been reading Tolstoy's Anna Karenina recently, and absolutely love this book for the sharpness with which he looks at relationships, and how people...

Listen